Why Today’s Cars Colors Are So Dull

Most of today’s cars seem to have the same shape so it is hard to tell the difference between one car from another unless you are obsessed with cars. Not only do they all look alike, but also most of them are painted the same boring colors that make you just wanna sleep.

So what happened to the age of bright-colored muscle cars with their really cool names like top banana, go mango, and plum crazy!

Today, only sports cars and limited edition cars have these bright colors, and only a few colors are popular around the world for the other cars which made automotive enthusiasts complain about the monotony of these options made by manufacturers.

On the other hand, a muscle car paint color was one of the most significant joys of owning a muscle car in the 1960s and 1970s and till this day, with their bright, outstanding, and special color palette, they attract the attention and turn the heads of everyone, as well as making any other car sounds lame and boring.

So what is the first car that was painted in a bright color? And how have they developed since then?

Well, there is no specific car that is said to be the first one that was painted in a high-impact eye-catching hue. For example, T, Ford offered four colors from 1908 to 1913, green, gray, red, and blue, but the color black was not available.

However, Ford wanted to reduce the costs of manufacturing and to simplify the process of the production line because it required a compromise between achieving efficiency and improving quality, so for 10 years, they offered the Model T in black.

That explains one of the most famous quotes said by Henry Ford: “Any customer can have a car painted any color that he wants, so long as it is black.”

Painting technology developed in the 1920s, so various options of painting colors became available for buyers who wanted to customize their car’s look, and stand out from the crowd.

General Motors presented three colors, blue, brown, and red.

After the competition rose and sales fell, Ford offered alternative colors in 1926, and in the 1920s, automakers like Oldsmobile began to present luxury cars with two-tone paint.

So why do the cars of today have monotonous colors?

Today we almost have only three colors which are white, black, grey, and sometimes silver, so what is the issue with these achromatic colors?

According to data by coatings company BASF in 2019:

  • The color white is painted on 39% of cars around the world.
  • Black is painted on 16% of cars around the world.
  • Grey is painted on 13%.
  • And silver is 10%.
  • While the most popular chromatic color is blue which is painted on 9% of cars.
  • And 7% goes to

So here are the reasons why manufacturers opt for these cookie-cutter cars:

Price

Colored cars these days are more expensive than achromatic colors because the demand for them is less, so you have to ask for your specific color from the manufacturer to coat it for you.

On the other hand, this issue became a bit like a loop because manufacturers also do not risk coating their cars with eccentric colors. After all, the buyers’ base is really narrow.

Although having a colored vehicle will increase the value of your car, i.e it comes with a higher price tag, it becomes harder for you to find a buyer that wants to purchase a car with this bold color.

Trends

White, black, and grey go with any car shape or size and they will look good on them, as well as these colors never go out of style like other colors that become trendy for one year or two, and then no one can bear looking at it.

I mean, when it comes to your wardrobe, you can update it every couple of months, but cars are really expensive, and almost no one would change his/her car because its color is no longer trendy! So, most car buyers tend to be on the safe side and opt for a neutral color.

Not to mention that these cookie-cutter cars are way easier for you to sell, so you don’t have to worry about the buyer’s taste when selling your car.

Finally, car coating makers say that these colors are not that dull and that they are nuanced, meaning that the color black is not merely black, so the coating business can do a lot with only one color.

The color white, for example, has a wide range of shades and effects from a glacial white, vanilla milkshake, to arctic white, and super bright white. This also applies to grey, silver, and other colors.

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